Collection Development - Tumi
The challenge to bring in new clients while at I was at Tumi was a seasonal request. I worked to stay abreast of the trends in how people carried their belongings. Researching in real life, in my daily surroundings and extensive trend research online I developed many collections from inspiration, branding details, materials and colors.
This was a portion of the Fremont collection as I developed it from 2012-2016. It gained over 100 million dollars in sales globally each year for Tumi.
Max the TUMI Explorer
The Max Collection was develop for the Tumi Outlet. Offering a young and fresh approach and putting a spin on signature Tumi details.
Inspiration was taken from clean seaming details in menswear jackets, and classic industrial design objects.
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